The BASE Program is a structured assessment and preparation program designed to help founders determine whether their business is ready to operate and compete in the Canadian market.
Program Takeaways Include:
Financial fundamentals, capital planning, and investor considerations
How value is created and captured within the Canadian economy
Market dynamics, customer behaviour, and competitive positioning
Regulatory, compliance, and operational expectations for Canadian businesses
Program Delivery
The BASE Program is delivered online from the Waterloo Region, one of Canada’s most established innovation ecosystems. The program runs over approximately 3 to 4 months, subject to client availability is and is offered through rolling cohorts throughout the year.
Instruction includes expert-led sessions, practical workshops, and one-on-one discussions focused on building, acquiring, scaling, or expanding a business in Canada.
Why Learn in Waterloo Region?
Waterloo is a globally-renowned talent engine, training a future workforce through internationally-recognized post-secondary institutions like the University of Waterloo, Wilfrid Laurier University and Conestoga College.
Waterloo has world-class expertise in applied R&D, with the facilities and capacity necessary to develop the next generation of innovative and disruptive technologies.
Access to 150+ million consumers within a one day's drive (1200km/745mi radius).
Waterloo Region has substantial cost advantages over Toronto, New York City, and San Francisco.
“Here’s how Waterloo tech survived BlackBerry’s fall – and how it is now”, Toronto Star
